Ground Zero to restructure German Sales Operation focusing specialized Dealers
Ground Zero to restructure German Sales Operation focusing specialized Dealers In April 2015, GZ celebrates its 20th anniversary. Since that long time, Ground Zero is among the most respected car audio brands as well in the German market – and in particular for specialist dealers. The fact that the pervious brand representative company Hama GmbH & Co. KG is focusing more and more on their own accessory brands and the related core business recently, was now a good opportunity for Ground Zero to reconsider the Sales structure and organization for Germany and to align it to the changes of the industry.
And thus, Ground Zero will take over the direct sales operation from 1st of April 2015 by focusing the direct care and support of specialized dealers around the country. To do so, a professional and dedicated team will be set up. Particularly important and valuable from the perspective of Ground Zero will be the management of the dealers through own sales force, which will start at the same date. Optimized shipping scheme as well as intensive technical support through a strong back office team are further components to make sure that Ground Zero will be a reliable and valuable partner for the industry. Moreover, applying this new strategy, GZ´s market Position will be even enhanced.